麻豆传媒

Students graduating with a bachelor's degree in business administration will:

1. Possess foundational business knowledge in accounting, finance, economics, information systems, legal and social environment, management, marketing, quantitative analysis, and global issues.
2. Develop the knowledge and skills needed for entry-level jobs in concentration areas (Accounting, Finance, Management, Marketing, Entrepreneurship & Small Business).
3. Communicate effectively in business settings.
4. Recognize ethical dilemmas and make ethical choices in complex business situations.
5. Develop professional and job-seeking skills, apply foundational business knowledge through internships, and secure successful placement.

6. Demonstrate the ability to use artificial intelligence and other technology effectively and responsibly to support business decisions.

   ACBSP Bachelor's Degree Outcomes Public Disclosure Report

Students graduating with an associate degree in business will:

1. Be able to record accounting transactions and interpret financial reports.
2. Know how microeconomic and macroeconomic factors influence the business environment.
3. Use spreadsheets and other technology to assist in business analysis and decision making.
4. Demonstrate effective communication skills in business settings.
5. Be able to apply fundamental management and marketing principles to achieve business goals.
6. Know the key legal concepts that impact business transactions and agreements. 

Students graduating with a master's degree in business administration or a certificate have the following learning outcomes:

• M.B.A. Core and Capstone Courses (and General MBA):
  • Demonstrate a broad knowledge of primary business disciplines and have related functional skills crucial for organizational leaders, managers, and professionals.
  • Master management and leadership theory and employ best practices in successfully leading and motivating people to achieve optimum business outcomes.
  • Recognize ethical complexities in the business world and be guided by ethical standards from a faith-based worldview as leaders and professional role models.
  • Possess the communication skills necessary for effective leadership and management.
  • Have the capacity to synthesize complex ideas and knowledge from credible sources and to effectively address organizational challenges, including change and innovation.
     
• Artificial Intelligence Specialization and Certificate:
  • Drive business innovation, efficiency, and ethical decision-making by leveraging an understanding of AI technologies.
  • Critically assess the limitations and capabilities of AI technologies to make sure AI-driven business solutions align with organizational objectives.
  • Ensure responsible and compliant AI implementation in business settings by applying governance frameworks and ethical guidelines to AI projects.
  • Communicate AI concepts and solutions effectively to diverse stakeholders.
  • Assess career opportunities and key sectors relevant to AI.
  • Manage the complete lifecycle of machine learning projects, ensuring successful implementation and alignment with business objectives.
     
• Business Analytics Specialization and Certificate:
  • Create data queries and visualizations using industry-standard tools to analyze complex datasets.
  • Develop and communicate data-driven strategies to achieve organizational goals.
  • Demonstrate proficiency in Python data analysis techniques to support decision-making and drive business insights.
  • Communicate business analytics concepts and solutions to diverse stakeholders.
  • Assess career opportunities and key sectors relevant to business analytics.
  • Manage the complete lifecycle of machine learning projects, ensuring successful implementation and alignment with business objectives.
     
• Cybersecurity Specialization and Certificate:
  • Evaluate and create comprehensive governance, risk management and compliance plans that align with corporate performance goals, follow key regulations, and enhance organizational resilience.
  • Evaluate security solutions to meet the unique needs of IT and OT systems, cloud environments, data storage, and IoT networks, aligning with business goals.
  • Demonstrate strategic leadership in cybersecurity by proactively planning, implementing, and managing comprehensive security measures.
  • Effectively communicate technical and policy information about cybersecurity challenges in order to effect organizational security measures.
  • Assess career opportunities and key sectors relevant to cybersecurity.
  • Identify and operate open-source hacking tools to recognize and address security vulnerabilities in accordance with ethical hacking principles.
     
• Faith-Driven Healthcare Specialization and Certificate:
  • Integrate mission and values into healthcare leadership and ethical decision-making.
  • Demonstrate financial stewardship through sound healthcare financial management and resource allocation.
  • Navigate healthcare policy and regulatory environments to support compliant and effective healthcare organizations.
  • Lead patient-centered operations that improve quality, safety, and organizational performance.
  • Develop strategies and innovations that strengthen the long-term effectiveness and sustainability of healthcare organizations.
     
• Finance Specialization and Certificate:
  • Make corporate financial decisions and solve financial problems using modern financial modeling techniques.
  • Apply quantitative and analytical skills to make informed investment decisions and optimize investment portfolio performance.
  • Apply and interpret financial analytics and use valuation techniques to aid in making investment decisions.
  • Communicate financial analyses, insights, and strategies to stakeholders to drive financial success.
  • Assess career opportunities and key sectors relevant to finance.
  • Evaluate new financial technologies and their potential to disrupt traditional finance.
     
• Ministerial Leadership Specialization and Certificate:
  • Align mission and strategy to advance the long-term effectiveness and sustainability of churches, schools, and other nonprofit organizations.
  • Demonstrate financial stewardship by applying sound budgeting, financial management, and resource allocation practices.
  • Lead advancement and fundraising initiatives that strengthen organizational sustainability and stakeholder engagement.
  • Apply values-based leadership and ethical management principles to develop healthy organizational cultures and effective teams.
  • Engage boards and key stakeholders to support governance, accountability, and strategic decision-making. Analyze the effect of policy changes in the U.S. healthcare system by applying relevant economic frameworks.